Pricing Risks Customer Loss

The cluster discusses business pricing strategies, particularly Cloudflare's changes, that risk alienating or losing existing customers in favor of short-term gains or new users, debating retention versus acquisition.

📉 Falling 0.4x Startups & Business
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Keywords

IE6 CF ONE HN ROI customers customer loyal retention scared losing don come existing switching business

Sample Comments

surfingdino Jan 14, 2025 View on HN

There's an argument that it is unwise to fleece your customer so hard they don't come back again.

AkshatM Oct 4, 2021 View on HN

At the cost of losing customers, is my point :)

andyidsinga May 11, 2018 View on HN

thats interesting -- seems like it could be an opportunity to loose a customer.

dx034 Nov 14, 2018 View on HN

In earlier times they had to encourage people to move. By now, CF is so big that they can handle losing money on some customers with high traffic on a free plan. The gain from not dropping any customers outweighs the cost caused by that client.

nihonthrowaway Jan 19, 2024 View on HN

Swapping out your customers for people that are will never be customers doesn't seem to work.

bisi Jan 27, 2009 View on HN

Like what .. because I think its better to have fewer cusomers but offer something of benefit to the businesses .

quotha Oct 17, 2018 View on HN

Downside is you may be 'nudging' your customers not to come back!

GiorgioG Mar 5, 2023 View on HN

Firing your customers is not a good long term strategy.

cascom Feb 14, 2020 View on HN

Yup - it’s a great way to lose real customers - but I suspect it’s a trade off they’re ok with

enraged_camel Feb 8, 2019 View on HN

Because non-paying customers have the potential to become paying ones.