Apple Marketing Irony

Discussions focus on Apple's marketing tactics, advertisements, and slogans, frequently highlighting irony or hypocrisy compared to their past rebellious image like the 1984 ad and 'Think Different'.

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Keywords

e.g II MagSafe ycombinator.com businessinsider.com TBWA youtube.com S4 YouTube PR apple marketing ads think different advertising like apple apple just 1997 publicity introduces

Sample Comments

heavyset_go Aug 27, 2022 View on HN

It's Apple marketing speak

kmeisthax Jul 7, 2021 View on HN

When Apple marketing stops saying otherwise.

shmerl Sep 9, 2020 View on HN

Sounds like Apple are describing themselves?

userbinator Feb 1, 2014 View on HN

Those ads are a little ironic, considering Apple's design philosophy now.

mgh2 Jul 26, 2024 View on HN

Great marketing for Apple.This was alluded to as a joke: https://news.ycombinator.com/item?id=41049051

sitzkrieg Jul 18, 2023 View on HN

depends on how much you believe apple marketing. but you're right, theyre all advertising companies anyway

jshzglr Oct 23, 2022 View on HN

You underestimate Apple marketing.

toast0 Jan 12, 2024 View on HN

Apple's advertising said otherwise.

wilg Sep 12, 2023 View on HN

Apple is bad at marketing is an interesting new take

bt848 Sep 25, 2019 View on HN

Apple marketing machine in action: get local press to write up as a novelty feature that main competitor has had for ages.