Facebook Ads Effectiveness

This cluster discusses the effectiveness, targeting accuracy, and profitability of Facebook's advertising platform, including criticisms that Facebook profits from ads even if they underperform for advertisers, fake ads, and comparisons to Google.

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6,751
Comments
20
Years Active
5
Top Authors
#627
Topic ID

Activity Over Time

2007
37
2008
76
2009
95
2010
220
2011
381
2012
698
2013
261
2014
488
2015
156
2016
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2017
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2018
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2019
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2020
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2021
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2022
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2026
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Keywords

networkadvertising.org FB facebook.com ML nytimes.com google.com ROAS i.e judgment.html CAN ads facebook fb ad advertisers targeting advertising friends targeted ads facebook just

Sample Comments

maxwellito Dec 21, 2020 View on HN

It sounds great, sadly I think Facebook can generate much more by showing you advertising.

jdc0589 Aug 28, 2017 View on HN

good luck with that. those fake ads make Facebook money.

cm2012 Jun 10, 2019 View on HN

Do you mind FB ads which are pretty smooth experiences?

hankhill Sep 28, 2018 View on HN

...because they're selling ads on Facebook maybe?

thirsteh Jan 19, 2013 View on HN

That's how Facebook Ads worked/works.

TedDoesntTalk Jan 8, 2021 View on HN

Why Facebook only? What about google advertising too?

misiti3780 Jul 23, 2012 View on HN

Link around paywall:http://www.google.com/url?sa=t&rct=j&q=&esrc=s&#...

ma2rten Nov 26, 2021 View on HN

Have you considered the possibility that facebook might just not be that good at targeting?

TheOtherHobbes Oct 5, 2021 View on HN

Facebook sells ads. Facebook doesn't care if the ads work.

peterkelly Nov 28, 2014 View on HN

Title should be changed to "Facebook reduces amount of free advertising it gives companies"